https://dvsadigital.blog.gov.uk/2018/12/27/how-dvsas-digital-services-were-used-on-christmas-day-2018/

How DVSA's digital services were used on Christmas Day 2018

Photo of a tablet computer on a table with Christmas decorations

It's becoming a bit of a Christmas tradition for us to take a look at how our digital services and information were used on Christmas Day. And it turns out that Christmas Day 2018 has been a record-breaker for us.

Over 61,800 people accessed DVSA services or information at some point during Christmas Day - up from just over 52,400 last year.


Services people were using

Check the MOT history of a vehicle

28,596 users came to GOV.UK to check the MOT history of a vehicle. The service was at its busiest between 8pm and 9pm. The service is becoming more and more popular on Christmas Day each year, as this chart shows.

Chart showing the number of users of the MOT history service in 2012 was 799, in 2013 was 870, in 2014 was 1,230, in 2015 was 4,364, in 2016 was 10,213, in 2017 was 18,262 and in 2018 was 28,596.

71.6% of users used the service on a mobile phone, with a further 9.5% on a tablet, with the remaining 18.9% using a desktop.

Checking the MOT history of a vehicle was the second most-used government service on Christmas Day 2018.

Get MOT reminders

405 users signed up to get MOT reminders. The busiest time for new sign-ups was between 6pm and 7pm.

71.7% of users were on a mobile phone, with a further 10.1% on a tablet, leaving just 18.2% using a desktop.

Of those signing up, 144 chose to get email reminders, while 261 opted for text message reminders.

Take a practice theory test

2,001 users started a practice car theory test during the day, with between 8pm and 9pm being the most popular time to do it.

54.9% of practice tests were taken on a mobile, with another 10.3% using a tablet - leaving 34.8% using a desktop.

Book a theory test

1,663 theory test appointments were booked during Christmas Day.

The most popular time for the service was between 9pm and 10pm.

Most users (70.5%) accessed the service on a mobile phone, with 5.8% using a tablet and 23.7% using a desktop.

Change a theory test appointment

226 users made a change to a theory test appointment during Christmas Day, and 77 users cancelled their test.

As with booking a theory test, most people went to change a theory test appointment between 9pm and 10pm.

Most users (71.3%) accessed the service on a mobile phone, with 4.8% using a tablet and 23.9% using a desktop. Just 6 years ago in 2012, it was 22.3% of users accessing the service on a mobile phone on Christmas Day.

Book a driving test

1,277 driving test appointments were booked during Christmas Day.

Most people went to GOV.UK to use the service between either 1pm and 2pm, or between 6pm and 7pm. This is earlier than we've seen in previous years, as 8pm to 9pm has tended to be the busiest time. Your theories are welcome in the comments!

Most users (69.6%) accessed the service on a mobile phone, with 5.6% using a tablet and 24.8% using a desktop. This chart shows how the proportion of users accessing the service using a mobile phone on Christmas Day has been increasing.

A chart showing in 2012 it was 19.6%, 2013 was 31.2%, 2014 was 44.6%, 2015 was 53.8%, 2016 was 59.5%, 2017 was 66.0% and 2018 was 69.6%.

Change a driving test appointment

798 users made a change to a driving test appointment during Christmas Day, and 62 users cancelled their test.

Most people went to GOV.UK to use the service between 10pm and 11pm.

Most users (78.1%) accessed the service on a mobile phone, with 3.9% using a tablet and 18% using a desktop. Just 6 years ago in 2012, it was 27.9% of users accessing the service on a mobile phone on Christmas Day.


Content people were using

Driving lessons and learning to drive

1,157 users went to GOV.UK to find out about driving lessons and learning to drive, with 585 visiting the step by step navigation for learning to drive a car.

128 users were looking for compulsory basic training (CBT) courses to ride a moped or motorcycle.

Getting an MOT

471 users went to GOV.UK to find out about getting an MOT, with 33 users looking up which car parts are checked during an MOT.

Become a driving instructor

59 users were thinking of a career change and checked whether or not they could become a driving instructor.

Become an MOT tester

63 users looked up what's involved in becoming an MOT tester.

Working at DVSA

And people thinking of career changes didn't stop with becoming a driving instructor or MOT tester - 24 users took a look at what it's like working at DVSA.

Videos on YouTube

Our videos on YouTube were watched 1,571 times.

The most popular was our video going through the 'tell me' questions in the car driving test, which was watched 392 times.

Overall, 53.9% of views were on a mobile phone, with 8% from a tablet, and 2.2% from a TV or games console. The remaining 35.9% came from a desktop.


A digitally-enabled organisation

Photo of various voice assistants and a mobile phone

As we transform more of our services, we'll continue to focus on giving users great services that work on whatever device or browser they choose to use, and at whatever time they choose to use our services.

In November 2018, our MOT reminder service won the Digital category at the prestigious Civil Service Awards. We'll continue to create services of this quality - services that are simple to use, and that help you stay safe on Britain's roads.

And if you got a new mobile phone this Christmas, we'll be working hard to make sure that you can access more of our content on it as webpages rather than PDFs. We'll also be working hard to make sure anyone who found a smart speaker under the Christmas tree can access our content by making sure it works with your voice.

Follow DVSA digital on Twitter and don't forget to sign up for email alerts.

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